A Los Angeles Museum Opens an Immersive “Ponyo” Exhibition

What happened

The exhibition brings Hayao Miyazaki’s creative process, imagery and worlds into a physical visitor experience.

What changes

The space, event or interaction becomes part of the experience itself, rather than serving only as decoration.

Why it matters

Design and technology can create memorable experiences without relying exclusively on a larger advertising budget.

Implications for businesses

A U.S. creative team can study how an exhibition turns a familiar story into a journey while respecting the rights and identity of the original work.

Un Rino’s take

The lesson is not to create a spectacle for its own sake. It is to design an experience people understand, remember and want to share.