Un RinoWeb Design & Custom Development
Case Study 01 · Custom web development

Flotillas
Tijuana.

A code-built commercial platform to present mobility solutions, turn visits into prospects and develop a digital presence ready to grow with content, SEO and sales tools.

✓HTML✓CSS✓JavaScript✓Custom design✓Technical SEO✓Editorial architecture
Óscar González - Flotillas Tijuana
INITIOVEHICLESFUNCTIONASJORY
Peugeot commercial vehicles

Partner Rapid

Compact for urban work. A solution focused on distribution and daily operation.

SEE FUNCH COMPLETE
Peugeot Partner Rapid - Flotillas Tijuana
650 kgLoading
1.3 LEngine
97 hpPower
129 NmTorque
Peugeot Partner - Flotillas Tijuana
VOCATIONAL PEUGEOT

Partner

950 kgUseful Load4.4 m ³Volume3Passengers10”Display
100%Custom development
5Models with own information sheet
7Multisites of counselors
42Editorial blocks
The project

More Than a Website: A Practical Sales Tool.

Flotillas Tijuana was designed so that a company can understand what car can suit its operation, revise specifications, compare loading and purchase needs and get a commercial contact with useful information from the first moment.

flotillastijuana.com / partner-rapid
Óscar González - Flotillas Tijuana
INITIOVEHICLESASJORY
VOCATIONAL PEUGEOTPartner Rapid

A compact solution for urban jobs and frequent deliveries.

SEE FUNCH
Peugeot Partner Rapid - Flotillas Tijuana
flotillastijuana.com
Óscar González - Flotillas Tijuana
INITIOSOLUTIONSVEHICLESFUNCTIONBLOgs
SOLUTIONS FOR BUSINESSYour flotilla starts with the right operation.

Vehicles, procurement and advice for businesses.

REQUIREMENTS TO BE PROPOSED
Peugeot Partner - Flotillas Tijuana
Peugeot Partner Rapid - Flotillas TijuanaPartner Rapid Peugeot Partner - Flotillas TijuanaPartner Peugeot Expert - Flotillas TijuanaExpert
flotillastijuana.com / blogs
Óscar González - Flotillas Tijuana
INITIOVEHICLESBLOgs
BLOgsIdeas to better move your business.
Flotillas Tijuana blog contents about Partner RapidFaster delivery
Flotillas Tijuana blog contents about PartnerCapacity for your operation
01

Commercial architecture

The tour links necessity, vehicle, information sheet, form of acquisition and request for proposal.

02

Specific experience

Each vehicle has its own page, information hierarchy and arguments focused on business operation.

03

Conversion

The form collects units, car, use, term and form of purchase to deliver a better-trained lead.

04

Microsites

Seven counselors can operate with individual spaces while maintaining a consistent visual experience.

05

SEO Built into the Structure

Metadata, canonical, structured data, sitemap and robots are part of architecture.

06

Custom Code

HTML, CSS and JavaScript developed for the project, without relying on a visual builder to sustain the interface.

Multidevice design

A Consistent Identity from Desktop to Mobile.

The presentation was built about actual commercial content: vehicles, capabilities, sales arguments, fact sheets and contact.

Flotillas Tijuana's initial website screen
Blogs · Flotillas TijuanaSpecialist content
Partner RapidPartnerExpertManagerRifter
Flotillas Tijuana blog contents about Partner
PARTNER

Capacity for each operation

Information useful for evaluating work, burden and productivity.

Flotillas Tijuana blog contents about Expert
EXPERT

More capacity

Flow decisions with context.

Explore by category

Partner RapidPartnerExpertManagerRifterFlotillasOperation
Flotillas Tijuana blog contents about Partner Rapid
Delivery and last mile

Content by vehicle and type of operation.

Peugeot Expert - Flotillas Tijuana
Capacity and productivity

Information to make better flotilla decisions.

Editorial system

The site also became a content platform.

The Blog was developed as an independent module and its architecture allows to publish by car and by flotilla and operation issues without mixing the publishing core with the commercial site.

✓
7 editorial categories

Vehicles, flotillas and operation organized as thematic routes.

✓
42 organized blocks

6 inputs per category with consistent navigation and visual cards.

✓
Uncoupled architecture

The Blog keeps its own resources and can evolve independently.

The range

Each vehicle is presented as an operation solution.

The experience isn't limited to showing photographs. Each model has technical information, use arguments, capacity and a clear path to the commercial proposal.

Peugeot Partner Rapid - Flotillas Tijuana
Partner RapidUrban operation
Peugeot Partner - Flotillas Tijuana
PartnerVersatility
Peugeot Expert - Flotillas Tijuana
ExpertIncreased capacity
Peugeot Boxer - Flotillas Tijuana
ManagerGreat volume
Peugeot Rifter - Flotillas Tijuana
RifterEnterprise mobility
Architecture

Custom Code, Clear Structure and Room to Grow.

The project's value is to design and program the complete solution: interface, navigation, components, pages, forms, content and technical SEO.

✓HTMLSemantic structure and independent commercial pages.
✓CSSVisual system, responsive, components and interplay states.
✓JavaScriptNavigation, editorials and interface performance.
✓SEOMethates, canonical, schema, sitemap and indexation preparations.
×WordPressIt was not necessary to build the project interface.
"Custom development" means that the site is built around the business, but that the business has to adapt to an template.

Flotillas Tijuana · Study case

Outcome

A digital base ready to become a commercial asset.

The result is a web presence with its own identity, conversion routes, specialized content and architecture prepared for optimization and indexation.

For the user

Clear information, car sheets, direct navigation and quick access to a commercial proposal.

For the business

A platform prepared to expand content, integrate analytics, measure conversions and grow organically.

For sales

Vehicles presented as solutions, contextual forms and microsites to distribute commercial care.

For positioning

A technical and editorial structure to work SEO by model, search intention, flotillas and operational themes.

Flotillas Tijuana

Design, code, content and strategy on a single platform.

Project developed as a custom web solution for commercial communication, lead generation and editorial growth.

✓Web Design✓Frontent✓HTML✓CSS✓JavaScript✓Technical SEO✓UX✓Content✓Blog✓Microsites
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